The
Toniq
March 2,
2022
2022
Creative Brainstorming: 3 Creative Thinking Exercises For Teams
By
Paul Kiernan
Paul Kiernan
Even for “creatives,” brainstorming sessions, when not handled well, can be daunting and gut-wrenching. In this article, we'll break down what makes a brainstorming session so daunting for some.
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February 28,
2022
2022
The Email Marketing Toolkit
By
Paul Kiernan
Paul Kiernan
What’s all the hubbub about email marketing? Well, it is one of the most effective marketing tools going, with an incredible ROI and low cost, and it targets more precisely than print or broadcast.
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February 16,
2022
2022
Requiem for a Writing Implement
By
Paul Kiernan
Paul Kiernan
If you’re a fan of pens, pencils, and writing hand to page, if you’re of a certain age and you remember the SATs before the internet, then you’re familiar with the No. 2 pencil.
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January 26,
2022
2022
We Need More Fools!!
By
Paul Kiernan
Paul Kiernan
Let’s have more fools this year. Dress in motley and speak some truths, make some laughter, open some eyes. What do you say, shall we all be fools this year?
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January 21,
2022
2022
A New Year’s Resolution Gone Wrong
By
Paul Kiernan
Paul Kiernan
Personally, I am prone to avoiding the new year’s resolution; I fail enough during the year that I hate starting it off by saddling myself with something I know I will fail at miserably.
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January 19,
2022
2022
The Marketing Automation Customer Journey
By
Paul Kiernan
Paul Kiernan
Marketing automation takes all those tasks that would consume hours and hours and depend on attention and energy and puts them in the hands of marketing software.
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January 18,
2022
2022
How to Implement Marketing Automation
By
Paul Kiernan
Paul Kiernan
In the shell of a nut, marketing automation refers to tasks and efforts that have been automated by software. Marketing automation makes life easier for marketers, allowing them to connect quickly and directly to customers.
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December 21,
2021
2021
The Guide to Social Media for Fashion Brands
By
Devon Butler
Devon Butler
As a fashion brand, having a social media presence is no longer optional. Between fashion apps and social marketing, the global online fashion industry is predicted to grow to $870 million by 2023.
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December 17,
2021
2021
The Guide to Marketing for Fashion Brands
By
Devon Butler
Devon Butler
A unique, compelling brand identity is integral for almost every business, regardless of industry. As a fashion brand or designer, your emails, branding, and ads need to be as moving as your creations.
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December 10,
2021
2021
Human Rights Day
By
Paul Kiernan
Paul Kiernan
As a human being on this planet, you are entitled to certain rights. Take a cursory look around the world, even in the United States, and it’s easy to see that these rights are often violated, ignored, and encroached upon, sometimes with devastating effects.
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December 8,
2021
2021
The Guide to Fashion Content Strategy
By
Devon Butler
Devon Butler
Content marketing for fashion brands is essential for both sharing your unique vision and showcasing your products. The verbal and visual content you put out into the digital world should be emotive, personal, and engaging.
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November 30,
2021
2021
How to Write Quality SEO Content
By
Devon Butler
Devon Butler
Quality SEO content starts with good keyword research and keyword research should be the base of any Search Engine Optimization strategy.
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November 19,
2021
2021
Making Quality Content for Inbound Marketing
By
Devon Butler
Devon Butler
While the concept of inbound marketing is nothing new, it’s quickly becoming the preferred method of marketing. In today’s landscape, more and more people resent being interrupted.
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November 17,
2021
2021
SaaS Marketing Playbook
By
Paul Kiernan
Paul Kiernan
No matter how much the playbook changes game to game, one thing is true, every team needs a playbook. This holds true for SaaS marketing as well.
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November 8,
2021
2021
The Content Quality Checklist
By
Paul Kiernan
Paul Kiernan
Quality content will have an immediate effect. You will get more visitors, reduce your bounce rate, and experience higher conversions, all if you have quality content.
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