The
Toniq
August 5,
2024
2024
If Music Be the Food of … Marketing
By
Paul Kiernan
Paul Kiernan
Music, a universal language, transcends cultural and linguistic barriers, uniting people in shared experiences and emotions. This unique power of music has not gone unnoticed in the marketing world.
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August 2,
2024
2024
Rethinking Your Target Audience: Lessons from Theatre and the Marvel Cinematic Universe
By
Paul Kiernan
Paul Kiernan
Understanding and connecting with your target audience is crucial in the ever-changing business landscape.
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July 31,
2024
2024
The Timeless Importance of Books: More Than Just Pages
By
Paul Kiernan
Paul Kiernan
Books, both physical and digital, hold a unique and irreplaceable position in human culture and personal development.
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July 29,
2024
2024
Embracing Imperfection: The Hidden Strength in Marketing
By
Paul Kiernan
Paul Kiernan
Yet, much like the Zen circle or Enso, imperfections carry their profound strength and beauty.
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July 25,
2024
2024
Zoom Faux Pas: 10 Things You Should Avoid Doing in Meetings
By
Paul Kiernan
Paul Kiernan
Zoom users who have grown used to the new mode of communication should step back and ensure they are following the rules of courtesy, etiquette, common sense, and human decency.
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July 23,
2024
2024
Born with It or Built Over Time? The Great Debate on Creativity
By
Paul Kiernan
Paul Kiernan
It's a dynamic interplay of inherent potential and external influences, where the spark of creativity needs the right conditions to ignite into a full-blown flame.
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July 19,
2024
2024
The Heart of the Lion: Embracing Courage in Life and Work
By
Paul Kiernan
Paul Kiernan
Courage is much more nuanced. It is woven into the fabric of our daily lives and is an essential quality that shapes our personal and professional worlds.
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July 17,
2024
2024
When to Ditch the Script: Building Better Client Relationships Through Authentic Interaction
By
Paul Kiernan
Paul Kiernan
Having a script can be a lifesaver in client meetings. But sometimes, the magic happens when you go "off script."
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July 15,
2024
2024
Embracing the Unseen: How Our Shadow Self Shapes Our Work Life
By
Paul Kiernan
Paul Kiernan
But lurking beneath the surface, hidden in the murky depths, is your shadow self.
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July 12,
2024
2024
Balancing Act: Keeping Demanding Clients Happy Without Losing Your Sanity
By
Paul Kiernan
Paul Kiernan
The challenge lies in finding a balance between meeting a troubling client's demands and maintaining your professional integrity.
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July 10,
2024
2024
Rekindling Curiosity: Harnessing the Beginner's Mind for Business Growth
By
Paul Kiernan
Paul Kiernan
There's a quiet but powerful force that can revolutionize how companies innovate and grow: the beginner's mind.
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July 8,
2024
2024
When Winning Isn't Everything: Exploring the Downsides of a 'Must-Win' Mentality
By
Paul Kiernan
Paul Kiernan
However, this pursuit can sometimes transform into a 'must-win' mentality, where winning becomes the sole measure of success, overshadowing the enjoyment of the game itself.
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July 3,
2024
2024
Stars, Stripes, and Superlatives: Celebrating America's Unrivaled Spirit and Achievements
By
Paul Kiernan
Paul Kiernan
As we approach the 4th of July, a celebration of independence and unity, it's an opportune moment to reflect on what makes America exceptional.
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July 2,
2024
2024
Unveiling Your Company's 'Why': A Blueprint for Purposeful Business
By
Paul Kiernan
Paul Kiernan
This cornerstone is a company's 'why'—a concept made famous by Simon Sinek, which asserts that understanding why a business exists beyond profit margins and market demands is crucial and transformative.
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July 1,
2024
2024
Never Too Late for Inspiration: The Importance of Role Models in Adulthood
By
Paul Kiernan
Paul Kiernan
Similarly, the role models who inspired us in our younger years might no longer fit our present circumstances.
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